Resources

If you’re like the average career-driven leader who is always busy running a business or climbing the corporate ladder, it may be that your online presence isn’t reflecting the career you’ve built in real life.  If you are reading this it means you are lacking time but would love to build your personal brand.  However, your personal brand doesn’t have to be a full-time job, it’s simply how you tell your story.  You see, personal branding is a lifelong asset. It's something you grow, protect and how you are perceived. We all have one regardless if we are trying to monetize it. That being...

When creating video content for your personal brand, you must ask yourself, “What emotions do I want to convey?”  You see, building a personal brand is all about sharing your story, vision, values and embracing who you truly are all while determining what you want to be known for.  Now imagine if instead of just posting inspirational quotes, screenshots of things you find interesting and aesthetically pleasing photos on social media, you focused on creating a personal brand that was heavily focused on video content? You’d instantly stand out from those who are too scared to show...